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Sr Web Tracking Specialist

Agency Job via JusRecruit

Remote
Full time
₹6L - 8.4L/year

About the Role

Unlock the potential of data-driven decision making with Statfinity. We are currently in search of a Sr. Web Tracking Specialist to join our dynamic, growth-oriented team. In this role, you will be responsible for various tracking activities including browser and server-side tracking, offline conversion tracking, media Pixel & CAPI tracking, and cross-domain tracking using platforms such as Google Cloud, Stape, AWS, Google Tag Manager, GA4, Microsoft Clarity, and more.

At Statfinity, we value the professional development of our team members, offering a collaborative team environment, growth opportunities, and competitive benefits. We are dedicated to providing expert data science solutions and accelerating growth with our tailored data analysis consulting services. This is a remote, full-time opportunity with an attractive salary range.



Requirements
  • A Bachelor's degree in Computer Science, IT or a related field is required.
  • Proven experience of 0-10 years as a Web Tracking Specialist or similar role.
  • Expertise in browser and server-side tracking using Google Cloud, Stape, and AWS.
  • Strong knowledge of offline conversion tracking and media Pixel & CAPI tracking.
  • Experience with Google Tag Manager, GA4, Microsoft Clarity.
  • Ability to design and implement CRM to paid media offline conversion tracking strategies.
  • Experience in attribution analysis and cross-domain tracking.
  • Strong problem-solving skills and attention to detail.
  • Excellent communication and teamwork skills.


Responsibilities
  • Lead and manage all web tracking activities for the company.
  • Develop and execute browser and server-side tracking using Google Cloud, Stape, and AWS.
  • Implement offline conversion tracking and media Pixel & CAPI tracking for various platforms including FB, Pinterest, Snapchat, Tiktok, etc.
  • Manage Google Tag Manager, GA4, Microsoft Clarity, and other platforms for effective tracking.
  • Design and implement CRM to paid media offline conversion tracking strategies.
  • Conduct attribution analysis and cross-domain tracking.
  • Implement consent mode and design data layers for websites.