Founder’s Office – Digital Customer Acquisition & Growth

Role: Founder’s Office – Digital Customer Acquisition & Growth

Location: Indore

Reports to: Co-founder

The Mandate

Work directly alongside the founders to build and scale user acquisition engines across our three high-growth platforms: RareCV (precision hiring simulations), QrisQros (funding-readiness for entrepreneurs), and Eyescount (civic intelligence & community engagement). Your primary growth vehicle is community-led customer acquisition: turning prospects into engaged cohorts, and nurturing active cohorts into loyal platform users.

Key Responsibilities

• Acquisition & Community Architecture: Plan and execute multi-channel digital acquisition funnels to attract targeted user bases—job seekers, founders, and active citizens. Convert incoming traffic into active, private member networks using our proprietary community platform, Letusync.
• Lifecycle Marketing & Automation: Design and manage automated nurture journeys, email drip sequences, and member segmentation using MarqueHub (our marketing automation platform).
• Conversion Funnels & Landing Pages: Build, test, and optimize high-converting landing pages and acquisition flows using internal page builders.
• Growth Content: Draft, curate, and distribute strategic content and newsletters to keep member cohorts engaged, informed, and compounding in value.
• Metrics & Feedback Loop: Track end-to-end acquisition metrics, retention, and engagement health. Serve as the internal power user, feeding product insights directly back to engineering.

Profile Requirements

• Education: Graduate in any discipline; an MBA is preferred.
• 2–4 years of experience in growth marketing, digital acquisition, or product-led community building.
• Strong hands-on competence with CRM tools, automated email workflows, and digital funnels.
• Structured analytical thinker with clear, concise communication skills.